TEACHING

“Innovation must be understood within the ecosystem in which it unfolds”

Across courses such as Strategy & Innovation, Marketing I & II, and Applied Strategy, I combine analytical rigor with structured experiential learning to develop ecosystem-aware strategic thinkers.

In Marketing, I apply a Service-Learning methodology: students develop real marketing plans for companies, delivering tangible value while operating under real strategic constraints.



I also integrate Collaborative Online International Learning (COIL), where students act as a marketing agency collaborating with international film-school students who operate as production partners to develop a full advertising campaign.


Strategy & Innovation

Marketing I & II

Applied Strategy