ABOUT

Goretti Cabaleiro Cerviño is an Associate Professor of Innovation, Strategy and Marketing at the Universidad de Navarra (accredited as Profesor Titular by ANECA in June 2024). She specializes in innovation ecosystems, markets for technology, and governance-driven innovation strategy.

She holds a PhD in Business Administration and Quantitative Methods from Universidad Carlos III de Madrid. Her doctoral research on licensing strategy was supported by competitive national grants and enriched by research stays at Boston University and Bocconi University, strengthening her expertise in technology transfer and collaborative innovation.

Her work examines how firms and institutions create, coordinate, and capture value within multi-stakeholder innovation systems. She integrates strategy, intellectual property, ESG governance, and ecosystem dynamics to understand the structural drivers of long-term competitiveness.

She is the founder and coordinator of the VISION Research Group (Value, Innovation, Sustainability and Open Networks), focused on innovation strategy, ecosystem orchestration, and institutional coordination.

She has published in leading journals such as Technovation, Industrial and Corporate Change, and Eurasian Business Review. She serves on the editorial board of the Journal of Technology Management and Innovation and acts as reviewer for top-tier journals including Technovation and JPIM.

She represents Universidad de Navarra in the European initiative STAMINA ECO-CONNECT (Horizon Europe CSA), aimed at coordinating and strengthening cross-country innovation ecosystems. Her expertise in ecosystem strategy is further reinforced by advanced training at MIT Sloan on corporate innovation and ecosystem leveraging.

Her academic trajectory combines international research experience, competitive project leadership, and institutional evaluation roles within the Chilean innovation system. Her research and teaching are grounded in a systemic perspective: innovation is not a firm-level event, but a coordinated institutional process embedded in complex ecosystems.